Tuya Smart introduces Tuya Cube at CES 2022

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A cloud agnostic IoT service delivery solution that helps developers build their own private IoT platforms

LAS VEGAS, January 6, 2022 / PRNewswire / – Tuya Smart (NYSE: TUYA), a global provider of IoT development platforms, launched an innovative new solution at CES 2022: Tuya Cube. Tuya Cube offers everything developers need to build their own private IoT platforms with distinctive functions, highly stable systems and complete data independence.

Tuya Cube is a cloud agnostic solution for delivering IoT services that helps Customers master the challenges of the rapidly growing IoT industry. With billions of interconnected devices active in the market, Tuya Cube enables developers to build their own private IoT platform that is flexible and scalable to handle device management, connectivity, application development and data analysis.

“As an open and neutral provider of IoT development platforms, Tuya has always put our customers’ interests first, meets market requirements and makes it easier for developers to get started with the IoT,” said Fritz Werder, General Manager of Tuya Smart North America. “We are proud to launch Tuya Cube today, a privatized IoT delivery service for smart home brands, retailers, real estate companies, telecom operators and systems providers. Tuya Cube gives customers another option that goes beyond the broad public cloud service offering, that they can select a dedicated cloud service delivery that best suits their business and application needs. “

There are several reasons IoT-related companies would choose to deploy privately. Smart home brands expect effective data analysis on the private IoT platform for product upgrades and design, while real estate companies use the private IoT platform for various real estate projects such as smart communities, smart office buildings and smart homes.

Tuya Cube’s cloud agnostic solution for providing IoT services has a deep understanding of customers’ vulnerabilities and uses a structure of five modules: IaaS, a cloud native PaaS, an IoT core base, the IoT Feature expansion and the application development and integration platform that provides full technical support for SaaS deployment. More than 40 functional components are encapsulated in these five modules so that companies can choose when needed and carry out a private deployment at a lower cost.

Tuya Cube takes over the cloud-native structure of Kubernetes and Docker containment management. It can support either open source middleware or Tuya self-developed middleware to meet the needs of different companies. The operations and maintenance management platform is responsible for cluster management, duty scheduling, service governance and monitoring of alarms in order to ensure the stable operation of online systems.

Middleware tools such as Scene Services, Basic Capabilities Extension, app development and integration and much more enable developers to provide their SaaS applications easily and flexibly. Based on the cloud-agnostic structure, the developer can choose the IaaS deployment according to his own preferences, whether with AWS, Microsoft Azure or on-premises servers, to effortlessly manage cloud computing and application services. Tuya Cube offers mobile marketing solutions that integrate OEM app kits, one-stop shop e-commerce services, and targeted advertising tools to help developers better operate and manage their own mobile e-commerce service.

Tuya’s IoT Core is also compatible with AWS IoT Core, Azure IoT Hub and other major IoT services from cloud companies, so developers can manage all devices on different platforms via development SDKs and APIs at a relatively low cost.

Tuya Cube’s four core functions – connecting and managing IoT devices, rapid application development, data security services and automatic system scaling – are supported by Tuya’s proven IoT PaaS. Tuya Cube can help companies keep pace with the ever changing demand for enterprise adoption of IoT technology and create personalized IoT platform operations for any industry and scenario at high speed.

As of 2014, Tuya has brought over 446,000 developers into the IoT by delivering unique low-code / no-code end-to-end IoT development platform services that enable the rapid upgrade of traditional devices to IoT-connected devices and the agile Development of IoT solutions for various industries. Customers leverage Tuya’s IoT development platform to quickly launch, manage, and monetize their IoT devices and services at reduced cost.

According to a study by CIC, Tuya’s IoT development platform allows companies to bring smart devices and related software applications to market with faster time to market, often within weeks or days, which is up to 90% of the time and uncertainty involved in developing a complete Product release stack.

Tuya’s developer tools include a hardware development platform that provides over 500 low-code or no-code solutions in several major hardware categories, including lighting, appliances, sensors, and more. The app development platform offers public panels, OEMs, and custom app SDKs to create custom apps in less than a day. The cloud development platform enables developers to create comprehensive services around IoT devices and to develop personalized IoT platforms, PaaS and SaaS level solutions with over 1,000 open APIs.

Tuya’s vertically oriented software solutions enable organizations to easily and securely deploy, connect and manage large numbers and different types of intelligent devices. Based on open APIs, Tuya’s SaaS development framework offers open source IoT SaaS functionalities that enable easy development to significantly reduce the developer’s workload and increase development speed. Tuya’s SaaS smart solutions have been promoted in industries such as residential, community, hotels, commercial lighting, and self-service, and enter 10,000+ business scenarios to make smart living a reality in all areas.

While the pandemic has created great uncertainty, it has also accelerated the digital transformation of businesses and fueled demand for smart consumer products. CES offers forward-thinking companies like Tuya a place to highlight the next wave of innovation that will shape 2022 and tomorrow’s economy.

The introduction of Tuya Cube will enable large companies and brands to privately deploy and manage their IoT ecosystem on a large scale, providing one-stop service support from building the IoT platform to connecting hardware products to highly customized ones Software. Tuya Cube also helps to easily improve user satisfaction and increase overall service revenue. Quickly create a unique, private IoT platform with Tuya Cube.

In addition to Tuya Cube, new products from the Powered by Tuya ecosystem as well as demonstrations of SaaS solutions such as Tuya Hospitality, Tuya Residential and Tuya Commercial Lighting will be shown at CES.

About Tuya Smart

Tuya Smart (NYSE: TUYA) is a leading technology company focused on making our lives smarter. Tuya does this by offering a cloud platform that connects a number of devices over the IoT. By building interconnectivity standards, Tuya bridges the smart needs of brands, OEMs, developers, and retail chains across a wide range of smart devices and industries. Tuya solutions empower partners and customers by adding value to their products while making consumers’ lives more convenient through the use of technology. Through its growing commercial SaaS business, Tuya provides intelligent business solutions for a wide variety of industries. The company’s platform is backed by industry-leading technology with strict data protection and security. Tuya works with leading Fortune 500 companies from around the world to make things smarter, including Philips, Schneider Electric, Lenovo, and many others.

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